Sunday, February 27, 2011

Biodegradable SunChip Bag Returns with Quieter, Ear-Friendlier Packaging [Packaging]

Jack Loftus — Do you remember the hilariously loud biodegradable SunChips bag? I said, DO YOU REMEMBER—ahem, sorry. The bag, you see, it was rather loud, so Frito-Lay discontinued it. But now it's back and quieter than ever!
The secret is a tiny layer of rubber adhesive between the outer and inner packaging. According to Frito-Lay engineers, the packaging now gives off noise at about 70 decibels, or about the same as a normal bag of chips.
The bags are available now. Snackers, let us

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